alexa fazzino

"Fact'd"

“FACT’d” is a supplemental app that serves as an appropriation filter for social media. It scans your regular feed and provides the information missing from posts that are appropriating a culture.

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Problem: 
Social media makes it easy to copy cultures without learning their history. More often than not, people post styles from other cultures without bothering to credit it or provide context. These posts influence younger generations and perpetuate a vicious cycle of appropriation that only grows with more likes.

Message: 
To become aware of whether or not you are appropriating is vital to creating a more culturally aware society and preventing the misuse of culture.

Components:
2D, App, Innovative