brittany hernandez

"Avast Social"

Avast

The modern age of social media has made protection of data, especially online, a necessity. “Avast Social” serves to address the misuse and overuse of personal data, specifically from social media. The new app feature will allow users to control their data in their own way.

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Problem: 
Data is the most valuable currency in the modern age, and many social media apps take advantage of the user-generated content to sell and spread your preferences and information. It often feels like there is no control over what is shared and what isn’t, and simply abandoning social media isn’t a solution either. 

Message: 
Privacy should be king of priorities for everyone.

Components:
Print, Social Media