Cara Cannone

"Not So Subtle Asian Empowerment"

Subtle Asian Traits

“Not So Subtle Asian Empowerment” is a platform that provides a safe space for Asian women all around the world. Within this space, they can share stories and experiences and how they’ve overcome them. 

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Problem: 
Asian women have been labeled with misogynistic stereotypes for far too long. Add racism and sexualization on top of that and you’re left with Asian women feeling inferior and without a safe place to speak their mind.

Message: 
Asian women do not deserve to be treated as sexual objects but as living, breathing human beings. An Asian woman should find pride in her ethnicity, rather than fear or shame. There is more to people than their race. 

Components:
Social Media, Interactive, Web, Print